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Our Rolex history

Rolex and Tiny Jewel Box History

Celebrating Washington's most special moments for nearly a century - A History Devoted to Delivering the Best. Since 1930, Tiny Jewel Box has been defined by an enduring passion to discover what's new, next, and one-of-a-kind. Evolving from a tiny breezeway shop to a flagship retail establishment, we now stand as Washington's unrivaled resource for Swiss watches, designer and fine jewelry, bridal collections, loose diamonds, and unique custom creations. Tiny Jewel Box began with the unique vision of one exceptional person: Roz Rosenheim, the first generation of our now third-generation family business, opened a tiny six-foot-wide jewelry store with an unwavering commitment to deliver the ultimate in premier product design and customer service. Today her dream has blossomed into 10,000 stunning square feet of retail space, spanning almost a full block of iconic Washington, D.C. From past to present, our values have mirrored those of Rolex. Lead, never follow. Reject formula, embrace innovation. Refuse ordinary, create extraordinary. If it's not special, it’s not here.
Our Rolex History

A True D.C. Institution

An Inauguration Day present for First Lady Laura Bush. The gift presented by President Obama to Queen Elizabeth. The famed pins worn by Secretary of State Madeleine Albright. Just a few examples of special moments created by Tiny Jewel Box for our clients. Over the decades, Presidents, First Ladies, ambassadors, members of Congress, international dignitaries, and celebrities from across our region and around the world have frequented Tiny Jewel Box. Proud to serve everyone from world leaders to nervous bridegrooms, we are part of the fabric of the city we love.

Our Rolex History

A Unique and Immersive Experience

We are honored to welcome you to the captivating world of Rolex at Tiny Jewel Box. Our remarkable 1,500-square-foot showroom is a true reflection of our coveted relationship with this unparalleled brand. Since 2001, we have been an authorized Rolex retailer dedicated to bringing you nothing less than an exceptional experience. We never stop looking for inspiration, innovation, and excellence. No moment in our history better reflects that spirit than our extraordinary Rolex showroom. A home like no other for a timepiece like no other.

Our Rolex History
Rolex
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